Clarity across real customer journeys

For Customer Experience, Service, and IT leaders, Joulica reveals how customers actually move across channels, systems, and interactions, highlighting where journeys break down and where improvement matters most.

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Product Insights

Customer journeys rarely follow clean, linear paths. Leaders struggle to understand how customers move between channels, teams, platforms, and automated interactions.

Joulica connects interaction and operational data across touchpoints to provide a clear, end-to-end view of customer journeys. Teams can see where friction, delays, and unnecessary transfers occur and prioritize changes that reduce effort and cost. 

As journeys increasingly include automation and AI-driven decisions, Joulica makes those moments visible as part of the overall journey.

Optimise engagement on all channels

Visualize journeys across IVR, digital, bots, agents and AI-assisted interactions.

Adapt with AI and Machine Learning

Identify friction and repeat contact drivers.

Drive increased customer loyalty

Connect journey insight to operational performance.

Solution Overview

Understanding how customers actually move across interactions is critical to improving experience. Joulica provides real-time visibility into customer journeys across channels and touchpoints, giving teams a clear view of what’s happening as experiences unfold.

By applying advanced analytics to live and historical journey data, Joulica helps organizations identify meaningful patterns, understand customer behavior, and uncover friction that impacts outcomes. This clarity supports informed decision-making and focused improvements that matter to both customers and the business.

Customer Journey Analysis for Real-World CX

Joulica enables teams to analyze real customer journeys, not assumed or idealized paths. With real-time visibility into interactions across channels, organizations can stay current on how journeys perform and where breakdowns occur.

Customer experience leaders gain insight into how journeys influence retention, satisfaction, and conversion.  Service and support leaders can see how operational issues and handoffs impact effort and cost. IT leaders gain visibility into how platforms, integrations, and automation affect journey stability.

Advanced and customizable analytics allow teams to focus on the metrics and KPIs most relevant to their goals, supporting practical, data-driven decisions that improve experience and operational efficiency.

Prioritizing Improvements That Matter Most

Insight only creates value when it leads to action. Joulica helps teams prioritize journey improvements by correlating customer behavior with business KPIs such as retention, cost, satisfaction, and service performance.

By connecting journey analytics to enterprise applications and business objectives, insights are surfaced where decisions are made and shared across stakeholders. This enables CX, service, and IT teams to align and focus resources on the initiatives with the greatest impact, driving measurable results and sustained improvement rather than isolated optimizations.

Orchestrating Seamless Experiences

Translating insights into action is crucial for delivering personalized experiences. Joulica facilitates real-time intervention and orchestration, delivering personalized recommendations based on contextual cues and customer behaviour. Through automated workflows and next best actions, organizations can streamline processes and optimize interventions over time. By proactively guiding customers along optimal pathways and resolving issues promptly, organizations can enhance customer satisfaction and foster loyalty.

Data Sources: The Foundation of Customer Insights

Behind every successful customer journey analytics implementation lies a robust foundation of data sources. Joulica seamlessly integrates with a wide range of data sources, including Contact Center solutions, CRM systems, Voice of the Customer (VoC) platforms, and digital platforms. This integrated approach provides organizations with a holistic view of the customer journey, enabling deeper insights and data-driven decision-making. By aggregating data from disparate sources, Joulica empowers organizations to drive business value and competitive advantage.

Fully Integrated within the Service Cloud Desktop

Joulica real-time analytics can be fully embedded within the Service Cloud desktop delivering the best user experience for your managers and supervisors.

Key Features

Customer Journey Analytics drive actionable insights that can be used to orchestrate and adapt customer experiences in real-time.

  • Customer Journey Analytics
  • Customer Journey Orchestration
  • Blend data from digital and emerging channels
  • Enrich with business & customer context
  • Optimise digital and automated engagements
  • Optimise Retention and Increase Efficiencies

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